Google Effects on Memory

A new article entitled "Google Effects on Memory: Cognitive Consequences of Having Information at Our Fingertips" by Sparrow, Liu & Wegner should be of interest to scholars interested in the effect of culture on cognition. It documents the effect of having access to online ressources of information on the way in which people look for answers (Exp. 1), remember things (Exp. 2), remember where to find information (Exp. 3) and whether they are more likely to memorize where to find some information rather than the information itself (Exp. 4).

Abstract: "The advent of the Internet, with sophisticated algorithmic search engines, has made accessing information as easy as lifting a finger. No longer do we have to make costly efforts to find the things we want. We can “Google” the old classmate, find articles online, or look up the actor who was on the tip of our tongue. The results of four studies suggest that when faced with difficult questions, people are primed to think about computers and that when people expect to have future access to information, they have lower rates of recall of the information itself and enhanced recall instead for where to access it. The Internet has become a primary form of external or transactive memory, where information is stored collectively outside ourselves."

 

 

 

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